Liza Larsen, Edina Realty
Working to strengthen a community
© Copyright Dodge County Independent 2013
507-634-7503 - 105 1st Ave NW - Kasson, MN - firstname.lastname@example.org
Women in Business
Liza Larsen has been in real estate for nine years, the last eight with Edina. She has an office in Rochester in the Edina Realty building across from the TJ Maxx Plaza and can be reached at 292-4034. "I really like having an office in Rochester. It provides so many opportunities to network and expand my business," Liza relates.
Liza specializes in residential properties in Kasson. She makes a point to do a walkthrough of as many Kasson properties on the MLS as she can. This helps her be prepared to meet the needs of her clients. When
showing a home, she has a mental filing cabinet of potential properties without having to tell prospective buyers she needs time to look for another property suited for their needs. The internet provides photos and information on a property, but Liza likes to actually see the property herself. "The internet is a very useful tool, but it is not the same as actually seeing a house," states Liza. In addition to Kasson, Liza covers Rochester, Byron, Dodge Center and surrounding areas.
Liza is quick to share that she is continually learning new details about real estate. "Every transaction I complete teaches me something new and I use that for the benefit of my future clients," she says. "I think it is important to communicate each step of the transaction to buyers and sellers," she continues, "so the process flows as smoothly as possible." This supports Liza's belief that trust is the mainstay of building her client base and she knows that comes from sharing her knowledge. "Obviously I sell real estate to earn a living, but more important to me is getting to know people in the community, creating realtionships and most of all fulfilling my clients' goals and expectations when buying or selling a home. I am in this for the long haul, I care about the community and people of Kasson." stated Liza.
Aside from learning from each transaction, Liza has attended many classes. She is a graduate of the Realtor Institute (GRI), an Accredited Buyer Representative, (ABR), a Senior Real Estate Specialist, (SRES), a Residential Financial Consultant, (RFC), a New Home Sales Specialist, (NHSS), a Seller's Representative Specialist, (SRS), and a Short Sale Foreclosure Specialist, (SSFS). She could easily make alphabet soup with all her accreditations!
Liza grew up the youngest of seven on a farm near Lonsdale and met and married Wayne (Lewis) Larsen who grew up south of Kasson also on a farm. Liza remembers earning her real estate license and finding out she was pregnant with their first child all in the same week. It was a good week as Liza was ready for a career that would offer her more flexibility, because as dedicated as she is to her career, her family comes first. She and Wayne have two children, Maddie, age 8, and Ben, age 6.
Because of this commitment to her family and community Liza is a member of the Kasson Park and Rec Board and more recently a member of the pool committee. "I am so happy to know the people of Kasson voted for a new aquatic center. This will be a good thing for our community", smiles Liza. "It will bring good things to the city of Kasson and invite more families to enjoy a wonderful town I call home!”
Preparation. Learning. Trust. Relationships. Dedication. Community. These are the keywords to Liza Larsen's career in real estate.